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How to reward community contributions to a product

7 tweets · June 2020 · 21 likes · 0 retweets · read on Twitter

Replying to Conor @Conaw ·

Curious what folks in #roamcult think is right. Feels like #gameb vs #gamea tension here.

@Conaw Yeah, #GameA's transactional relationship to money makes these convos hard. And hard to have at scale. One frame to consider is encouraging the people who design an alt landing page to do so only if they would feel it worth doing so even if no prize.

Conor @Conaw ·

Something about it feels extractive, particularly for the folks who give best effort but don't produce work we want to showcase or don't win a prize. Over time, a landing page with 5% higher conversions means a much bigger userbase, many more getting benefit, but also more money

@Conaw That's not a complete solution, to be clear, but the thing it points at is that a lot of peoples' energy for designing new landing pages & stuff *is* already intrinsically motivated, and that intrinsically motivated work is often higher-quality than work-for-pay. And yet...

@Conaw ...sometimes people don't have the spare capacity to *do* that work, without funding (or without a realistic prospect of such a prize meaning that going a bit into time debt for the prize makes sense). So there's something to be said for having that available.

@Conaw In an ideal world, #roamcult members would do meaningful & valuable things to contribute to the success of Roam, and those who contributed vital pieces & needed more resources would get such, because obviously Roam would want to support those people. But how to account?

@Conaw This isn't an easy question to answer, and it might be that you want different answers at different scales: 🏆 prize for big things where one answer must prevail (like landing page or marketing page) 💸 credits to make win-win-wins with incentives (like @nateliason's course) ...

@Conaw @nateliason 🙏 donations - encouraging these to flow (like for the css styles) 🚀 platform ~ plugin app store where people can get $ from sales/subs etc 🤝 partnerships to coordinate with complementary systems

@Conaw @nateliason One case study worth being aware of is Haier, a Chinese manufacturing company that is comprised of thousands of relatively independent microenterprises. Seems to strike workable balance between competition & collaboration. This thread worth reading 👇

Malcolm Ocean 🏴‍☠️ @Malcolm_Ocean ·

"In the case of Wikipedia, one finds highly collaborative practices between a core of paid employees and volunteers." “The border of the company is not important. If you can help create value for users, it shouldn’t matter whether you’re an employee or not.”